Digital signage for hotels, lobbies and seminar rooms
Personalised welcome for groups, room signage, the day's programme, weather and transport. Screens managed from the front desk, with no technician needed.
The lobby: welcome, guide, reassure
A lobby screen serves three distinct functions, and mixing them together is what makes it unreadable. Welcome: a message for groups expected that day, which makes an immediate impression on a seminar group arriving by coach. Guide: where's the Provence room, which floor is breakfast on, until what time. Reassure: the day's weather and transport information, which every guest looks for before heading out.
These pieces of content don't share the same rhythm. The welcome message changes every day, the room signage almost never, the weather updates itself through the dedicated widget. Mixing them into a single playlist works fine as long as the weather and time stay permanently on screen, in a banner, rather than in rotation.
Seminar rooms: signage that changes every day
This is the use case that saves the most time. A screen outside each room shows the day's booking: company name, session title, times, breaks. Today, this information often lives on an A4 sheet slid into a sign holder, reprinted every morning — and wrong the moment a time slips.
For rooms booked through Microsoft 365, the room calendar widget shows real occupancy straight from the calendar: no more double entry. A room tablet falls under the Lite licence, cheaper than a full signage screen.
Several languages, and the unexpected
An international clientele doesn't read French-only signage well. There's no need to choose: a playlist can rotate the same information in French, English and a third language, a few seconds each. It's more readable than a screen crammed with three columns.
Finally, the emergency alert really earns its place in a venue open to the public: a message can take over the entire fleet in one action, regardless of what's playing. It's useful well beyond safety — a lift outage, a breakfast room change or a car park incident can be signalled everywhere instantly, without going door to door.
One last practical point, often discovered too late: lobby screens run continuously, sometimes twenty hours a day. Consumer panels are built for six to eight hours of home use, and their warranty doesn't cover this. Plan for a professional screen in the lobby, and use the schedule to turn the display off overnight where no one's around.
Questions fréquentes
Can real meeting room occupancy be displayed?
Yes, for rooms booked through Microsoft 365: the room calendar widget reads the room's calendar and shows its occupancy, with no double entry. Other signage content is managed directly in the platform.
How do I handle guests who don't speak French?
By rotating the same information in several languages within a playlist, a few seconds each. It's much more readable than a screen split into three language columns.
Can the front desk change the display without a technician?
Yes, that's the normal way it works: the platform runs from a browser, and showing a welcome message or a room change takes under a minute. Rights can be split across several users.
Does a tablet outside every room cost as much as a full screen?
No. Room tablets fall under the Lite licence, at €5 excl. VAT per device per month, versus €9 excl. VAT for a full signage screen. Three screens are free with the Free plan, with the features of the Premium plan — a "Powered by Smart-Signage" badge appears after 30 days. Beyond that, count on €9 excl. VAT per screen per month, or €99 excl. VAT per year, with no commitment. Room tablets, remote controls and e-paper labels fall under the Lite licence at €5 excl. VAT per device per month. From 50 devices of the same type, a discount becomes negotiable.